MAGENTO Vs SHOPIFY – A Comparison

Magento & Shopify are two of the most popular e-commerce platforms in the market! They’re often considered to be similar to each other when in reality, they are very different. Choosing one among the two is highly time-consuming and frustrating. Don’t worry, we’ve got you covered! This article is put together to help you understand the pros and cons of each of them.

Magento Pros

  • Optimizations and integrations can be customized according to your needs and business goals of your store website.

  • Magento has an extensive suite of SEO.

  • Magento’s services ensure the maximum operational uptime and scalability regardless of the user’s geographical location.

  • With around 260,000 developers all over the world, you can find resources for projects of small to large sizes.

  • Magento provides high-quality, audited extensions that enable you to add and expand store capabilities with ease.

  • It’s a highly flexible and customizable platform that does not limit what features you can add in the future when you decide to expand.

  • It integrates with a wide variety of third-party solutions, allowing the user to integrate other digital tools to elevate the customer experience.

  • Magento is compatible with your business demands. It’s easier to start with one channel and expand into the others without re-platforming.

  • Pre-integrated modules like payments, tax, shipping, activate with a single click. It offers over 3,600 extensions in their marketplace.

Magento Cons

  • Magento stores need time! You can’t expect to go live in a few days.

  • Requires advanced technical skills, constant memorization of the extensions, and an understanding of how everything connects.

  • If your developer gets one complex coding wrong, your site may end up being down.

  • It is not cheap! If you are already managing Magento you know that you need to spend some bucks to stay updated on the platform.

Shopify Pros

  • Shopify is a hosted solution; you don’t need to worry about web hosting or installing any software.

  • Shopify has a nice and easy to use interface that needs a minimal amount of website operation knowledge.

  • Shopify is a software as a service (‘Saas’) tool – so you pay a monthly fee to use it instead of investing large amounts of money.

  • Shopify’s ‘Buy Button’ allows you to integrate Shopify into an existing site built on any other platform.

  • Shopify’s SEO feature set is generally good and compares favorably with other platforms.

  • Shopify’s support is comprehensive, you can connect with them 24/7 by email, live chat, or phone.

Shopify Cons

  • Shopify Payments is available only in certain countries. They are Australia, Canada, Germany, Hong Kong, Ireland, Japan, New Zealand, Singapore, Spain, United Kingdom, and the United States.

  • Shopify provides only 10 free e-commerce templates.

  • Any premium template might require the assistance of a skilled developer.

  • Shopify-Facebook integration might not suit every seller. Since there is no ‘add to cart’ option, your customers can purchase only one item at a time.

  • Migrating from Shopify to another online store may be a rough journey!

  • Shopify ‘Lite’ doesn’t actually allow you to build a fully-functional, standalone online store.

In conclusion, both Magento and Shopify have benefits and drawbacks! Choosing one should depend on your company size, budget, revenue, and long-term goals. If you’re just starting out in your business, you may want to play it safe and take fewer risks, however, if you are a big name in your city, you’re better off with Magento.


If you’re doing a business of less than $1 million and don’t plan on adding many stores to your portfolio and want to keep costs and design simple, Shopify’s medium to advanced versions can be used. If you are looking to build your portfolio on a large scale and are generating more than $2 million per year, Magento would offer you more flexibility.


Are you facing issues in growing your customer base? Fret not, x2x eCommerce is here to help you. Your business solutions can be solved with the promise of stability, consistency, and affordability. Contact us at sales@x2xe-commerce.com or 888-929-3266 and get a 1 Hour FREE demo today!

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