An integration is very essential to drive transactions, interactions, and relationships within and outside an organization. Whether you are looking to drive B2B processes, move data between applications, or boost revenue through ecommerce and marketplace channels, integration is really crucial. And that is exactly why you must have confidence in your integration strategy and technology. Confidence in your integration is built by leveraging 6 pillars:
1. Credibility Power
Your organization must believe you enough that they trust you in expanding the market exposure, increasing customer acquisition, and increasing the value of your integration. It is common knowledge that credibility and trust are two important factors in establishing a relationship. Gaining enough credibility isn’t so easy, you also require a credible vendor by your side with a mix of services and technology who can support any of your strategies.
2. Control Ability
Organizations have always struggled in controlling integrations, it is a very difficult task and often leads to frustration. You need to have a certain amount of control over the daily execution of operational tasks, user access to critical information, and resourcing strategies. You must ensure that you have enough control to produce the results your organization requires.
3. Choice Flexibility
A flexible strategy must include the option to design and deploy the integration on your own, outsource it to domain experts, or create an approach that leverages both. It is also important to empower your organization to execute the integration based on resources, skillset, and business strategy. The choices you make are vital in building a successful integration.
4. Real-Time Insights
In this modern age, you must have real-time insights to support decision-making regardless of your role. Long gone are those days when you had to compile the transactions from multiple systems just to get an overview of your business which would only have outdated information. To enhance the decision-making process, organizations must consolidate their integrations into a single platform to enable real-time insights of their integration flows.
5. Workflow Visibility
Having real-time insights and a consolidated integration platform are not enough to drive the results you need from the integration. The insights gained must be from the end-to-end integration workflows, not the partial workflows that begin or end at the edge of your enterprise. Most of the time, the end-to-end visibility is lost when a transaction spans across multiple systems. Only a part of the information is available, and a user has to piece the information together to understand the path of the transaction. This often results in blind spots and poor visibility that leads to an increased problem-solving time.
6. Efficient Tech Platform
By centralizing the design, build, analysis, and optimization of workflows of all the transactions into a single integration platform, organizations will witness a rise in efficiency. Reporting will become much easier, issue resolution will be faster, and assessing the business performance becomes more intuitive. Organizations that seek a successful integration will eliminate disparate integration systems and silos.
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