How Does Dynamics 365 Business Central Deliver a Better eCommerce Experience?



In the early stages, only few businesses used to run on Microsoft Dynamics 365 Business Central. The reception rate has been developing exponentially year over year. Let’s assume you're a part of the developing number of businesses that are transitioning towards Business Central. If you are hoping to stand apart from your competitors, utilizing an ERP-eCommerce integration solution can help you take your e-commerce business to greater heights. Let us have a glance at some of the ways by which Business Central helps you do as such.


1. Unique B2B features

You will likely need to choose various price levels for different customer gatherings in a B2B sales. It might depend on each gathering’s nature and the amount of money they're willing to pay. You can enjoy flexible, staggered pricing along with quote support, if you use Microsoft Dynamics 365 Business Central. The costs suited for the particular gathering will be displayed, regardless of gathering signing in to your website.


2. Upselling and cross-selling

The Dynamics 365 Business Central ERP gives you access to the information related to your customers' purchase history. You can use it to upsell by suggesting items that are of higher quality. You can also strategically pitch by offering other items that can complement a product. It's a great method for supporting sales and increasing customer fulfillment.


3. Less manual errors

Not only does manual information entry cost you time and finance, it can likewise lead to expensive mistakes. In the current, exceptionally competitive e-commerce market, information errors aren't a choice. With Microsoft Dynamics 365 Business Central, your item, costing, customer, order, invoicing, transportation, and tax information will be in every way updated in real-time. If any new orders are placed, they will be sent to your ERP system at that very second. This will eliminate the presence of any human errors that can lead to losing a business opportunity.



4. Up-to-the-point inventory

In the present, fast-moving e-commerce market, where customers can move on to another e-commerce store with a single click, you can't stand to have outdated inventory. With Microsoft Dynamics 365 Business Central, your inventory will be updated automatically worldwide as orders transport out and stocks are refilled, ensuring real-time and accurate data. You'll no longer lose any sales just because your online inventory wasn't updated.


5. Efficient logistics

The latest versions of eCommerce platforms include the curbside pickup feature due to its sudden demand in the previous years, specifically for items that are difficult to deliver. The sales transaction details are sent to Business Central automatically, greatly improving order management. The curbside pickup feature gives existing clients the choice of reserving a slot to get their items. Even though pandemic restrictions are lifted, customers appreciate this feature, demonstrating that curbside pickup might be here to remain.


6. Effective operations

The best way to successfully develop your business is to increase efficiency. And the best method for doing that is to streamline your operations by scaling back cumbersome manual undertakings. With Microsoft Dynamics 365 Business Central, the moment a customer places an order, your e-commerce store will send it to your ERP system for fulfillment. Your ERP solution will then send the invoice back to your store, significantly reducing the time and money spent on manual information entry.


7. Single-view customer information

Bid farewell to siloed information and welcome real-time information synchronization. With Microsoft Dynamics 365 Business Central, your ERP system and store can now share all your customer data, from charging and transportation addresses to organization contacts and account updates.



8. Customized customer experience

To develop your business further, you will need regular customers. The best method for ensuring your customers keep returning is to offer an exceptional, customized customer experience. However, to do that, you need customer information. Microsoft Dynamics 365 Business Central lets you enjoy real-time information synchronization that permits your store and ERP system to share all your customer information. You can then make use of this data to predict your customers' queries or needs and create more targeted marketing efforts. For example, showing previous purchases and repeated orders or sending out "currently in stock" emails based on your customers' interests.


9. Quick integration

x2x eCommerce's Microsoft Business Central integrations are fast and easy to incorporate, eliminating the need to hire a development expert. Our team of experts can get the above-mentioned features fully operational for you in only a few weeks.


10. Opportunities for development

Assuming that you're currently on Microsoft Dynamics GP and hoping to change to Business Central, our ERP-eCommerce integration solution can help you through the relocation process, ensuring negligible interruptions to your store. As your technology evolves and your sales volume increases, the integration solution will prove itself to be a solid match, developing right alongside you.


The Business Central features mentioned above can help support your eCommerce sales to generate more income and more customers. At the same time, you can lessen the burden behind the scenes. Confused with regards to the ways in which Business Central will help you support your sales? x2x eCommerce will help you in dealing with the issue you are facing right now. Reach us at sales@x2xe-commerce.com or 888-929-3266 and get your 1 Hour Demo immediately.

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